腊肉锅 发表于 2021-8-23 00:00:00

中国农村老年人众多,需要怎样的互联网经济?


                  

                  
                  
                  
                  <section data-mpa-template="t" mpa-from-tpl="t" style="max-width: 100%;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;white-space: normal;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br></p></section><p>2020年,我国脱贫攻坚战取得了全面胜利,现行标准下9899万农村贫困人口全部脱贫,832个贫困县全部摘帽,12.8万个贫困村全部出列,区域性整体贫困得到解决,完成了消除绝对贫困的艰巨任务。</p><p>&nbsp;</p><p>绝对贫困被消灭了,但农村的发展永不止步。2021年5月,第七次全国人口普查公布的数据显示,居住在乡村的人口为50979万人,与2010年相比,城镇人口增加23642万人,乡村人口减少16436万人。这一方面显示我国的城镇化水平进一步提高,另一方面也表明,我国的乡村地区依旧是“广阔天地,大有作为”。</p><p style="text-align: center;"><br></p><p>那么,如何巩固脱贫成果,助力乡村发展?这需要落实好与脱贫攻坚一脉相承的乡村振兴战略。</p><p>&nbsp;</p><p>毋庸置疑,乡村振兴的主体是亿万农民,只有将他们组织起来,动手建设自己的美好生活,<strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">“产业兴旺、生态宜居、乡风文明、治理有效、生活富裕”</strong></span></strong>的乡村振兴总要求才能实现。</p><p><br></p><p style="white-space: normal;text-align: center;"><div style="text-align:center"></div></p><p style="white-space: normal;text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">2021年8月9日,重庆市黔江区白石镇村民分拣辣椒,准备销往各地。图|视觉中国</span></p><p>&nbsp;</p><p>农民们如何依靠自身的力量,建设“强富美”的家乡?</p><p>&nbsp;</p><p>我们不妨看一项数据。中国互联网络信息中心(CNNIC)发布的第47次《中国互联网络发展状况统计报告》显示,截至2020年12月,我国网民规模为9.89亿,其中农村网民规模为3.09亿,农村地区互联网普及率为55.9%。</p><p>&nbsp;</p><p>日益增长的网民规模,无疑为包括电子商务、即时通讯、互联网金融、在线视频等在内的互联网经济提供强大的发展动力。</p><p>&nbsp;</p><p>那么,对于3亿农村网民来说,他们需要什么样的互联网和互联网经济?</p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">在疫情防控形势依旧严峻的当下,我们发现互联网正以一种新的形态深入到乡村中,为他们带来更多希望。</strong></span></strong></p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br></strong></span></strong></p><p style="text-align: center;"><span data-ratio="1.7777777777777777" id="js_tx_video_container_0.38189026370514245" class="js_tx_video_container" style="display: block; width: 677px !important; height: 393px !important;"><iframe frameborder="0" width="677" height="380.8125" allow="autoplay; fullscreen" allowfullscreen="true" src="//v.qq.com/txp/iframe/player.html?origin=https%3A%2F%2Fmp.weixin.qq.com&amp;chid=17&amp;vid=n3270k80fy2&amp;autoplay=false&amp;full=true&amp;show1080p=false&amp;isDebugIframe=false"></iframe></span></p><section data-mpa-template="t" mpa-from-tpl="t"><section mpa-from-tpl="t"><section data-id="92708" mpa-from-tpl="t"><section data-width="100%" mpa-from-tpl="t"><section data-width="100%" mpa-from-tpl="t"><p style="text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">乡村纪录片《种子在生长》</span></p><p><br></p><p style="max-width: 100%;min-height: 1em;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 36px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong mpa-from-tpl="t" mpa-none-contnet="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">1</strong></span></p><section mpa-from-tpl="t" style="max-width: 100%;letter-spacing: 0.544px;min-height: 1em;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 20px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">乡村变迁,需求提升</strong></span></p><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></p></section></section></section><center style="max-width: 100%;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><hr style="max-width: 100%;line-height: 25.6px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></center></section></section></section></section></section><p style="max-width: 100%;min-height: 1em;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;white-space: normal;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;">&nbsp;</span><br></p><p>新中国成立初期,作为一个农业国家,中国人多地少,绝大多数农民被束缚在土地上,难以获得其他发展机会。</p><p>&nbsp;</p><p>此后,经过多年的工业化,以及改革开放以来的市场化和全球化,中国的经济发展水平迅速提高,农民们获得了发展空间,贫困人口开始大幅度减少,并最终在2020年实现了消除绝对贫困的艰巨目标。</p><p>&nbsp;</p><p style="max-width: 100%;min-height: 1em;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.5440000295639038px;white-space: normal;box-sizing: border-box !important;word-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">在此期间,我国乡村的类型及构成也发生了巨大变化。</strong></span></strong></p><p>&nbsp;</p><p>武汉大学中国乡村治理研究中心主任贺雪峰认为,当前我国至少存在着三种不同的农村。</p><p><br></p><p style="white-space: normal;text-align: center;"><div style="text-align:center"></div></p><p style="white-space: normal;text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">湖南邵阳的农村。</span></p><p style="white-space: normal;">&nbsp;&nbsp;</p><p>一是沿海城市经济带农村地区,以珠三角和长三角为典型,这些地区已经工业化,农村大多数已经实现了城镇化,占全国农村总数不超过10%;二是广大的中西部一般农业型农村地区,主要从事传统农业生产,占全国农村的70%以上;三是适合发展休闲农业和乡村旅游等新业态,具有区位条件或旅游资源的农村地区,占全国农村5%以下。</p><p style="white-space: normal;text-align: center;"><br></p><p>这其中,占最大比例的中西部农村地区,存在着四种差异较大的农户。</p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">一是举家进城的农村富裕农户;二是以代际分工为基础的半工半耕户;三是留守农村的中农家庭;四是老弱病残家庭。</strong></span></strong></p><p>&nbsp;</p><p><span style="font-size: 14px;color: rgb(136, 136, 136);">【注:①“半工半耕户”一般指,年轻人进城务工,年纪较大的父母依旧种地,家庭既有务工收入又有务农收入。</span></p><p><span style="font-size: 14px;color: rgb(136, 136, 136);">&nbsp;</span></p><p><span style="font-size: 14px;color: rgb(136, 136, 136);">②“中农家庭”一般指拥有“中坚农民”的家庭,“中坚农民”则指留守在家的青壮年劳动力,他们通过扩大农业经营规模或捕获农村获利机会,有了不低于外出务工的收入。】</span></p><p><span style="font-size: 14px;color: rgb(136, 136, 136);">&nbsp;</span></p><p>可以看出,跟随经济的发展,乡村进行了自我进化,与城市的关系也发生改变。</p><p>&nbsp;</p><p>从整体来看,高速公路、铁路和航线的网络化,智能手机和互联网技术的大众化,打破了城乡之间的空间壁垒。城市里丰富的物质和“现代生活方式”被流动的人口带回了乡村,健康、休闲、娱乐和卫生等观念随行,乡村里的风土人情和特色农产品等也进入城市,<strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">城乡的物质与精神交流愈发密切。</strong></span></strong></p><p>&nbsp;</p><p style="text-align: center;"><div style="text-align:center"></div></p><p style="text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">四川省阿坝藏族羌族自治州小金县沃日镇木栏村村道。图&nbsp;|&nbsp;新华社记者才扬</span></p><p><br></p><p>从个体来看,四类农户中,富裕农户已经“成功进城”,成为“新市民”;“半耕半工户”与“中农家庭”则通过家庭成员的努力,拥有了紧跟城市的生活水平;而老弱病残的家庭,即便摆脱了贫困的状态,囿于劳动力的缺失,生活水平难以有较大改善。</p><p>&nbsp;</p><p>可以说,我国乡村现阶段的发展依旧存在不平衡不充分的特点,脱贫攻坚完成后,基于农民们对于“美好生活”的向往,乡村振兴需要抓紧落实。</p><p>&nbsp;</p><section data-mpa-template="t" mpa-from-tpl="t" style="white-space: normal;max-width: 100%;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(0, 0, 0);text-align: start;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section mpa-from-tpl="t" style="max-width: 100%;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-id="92708" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-width="100%" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-width="100%" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 36px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong mpa-from-tpl="t" mpa-none-contnet="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">2</strong></span></p><section mpa-from-tpl="t" style="max-width: 100%;letter-spacing: 0.544px;min-height: 1em;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 20px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">疫情肆虐,转折突现</strong></span></p><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></p></section></section></section><center style="max-width: 100%;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><hr style="max-width: 100%;line-height: 25.6px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></center></section></section></section></section></section><p style="white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;"></p><p>2019年年末,突如其来的新冠肺炎疫情,打破了我们平静的生活。<br></p><p>&nbsp;</p><p>社区封闭、交通管制、物流受阻、快递停运、员工无法返工……此前负责连接城乡物质交流的电子商务几乎停摆,城乡之间被隔离开,成为一个个“孤岛”。</p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">为了解决生活必需品的问题,社区团购受到了广大人民群众的关注,发展的转折点突现。</strong></span></strong></p><p style="text-align: center;"><br></p><p>&nbsp;</p><p>其实,早在2016年,社区团购就在湖南长沙地区诞生。</p><p>&nbsp;</p><p>不过,当时主要以拥有海量用户的QQ群、微信群为载体,借助稳定的社区场景和熟人关系,通过群主拉人(多为一位“宝妈”拉同一小区的居民),在群内以推广商品,接龙拼团,手工记账等方式运行。</p><p>&nbsp;</p><p>从经济角度来看,相较于昂贵的线上平台入驻和商品推广费用,社区团购充分利用了国民级应用微信的海量用户和微信群的社交特点,结合熟人关系链,有效降低了获客成本。</p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">2017年,微信小程序上线,以便捷的操作方式,迅速成为社区团购团长们的工具。</strong></span></strong>这期间,伴随着微信支付技术的成熟,微信小程序快速发展,成为社区团购企业运营的主要载体。但相较于传统电子商务,社区团购的体量较小,因为整体发展缓慢,辐射面积不大。</p><p>&nbsp;</p><p>疫情期间,传统的电子商务运输链受阻,而社区团购依靠集中采购、统一发货、终端配送或自提的形式,减少了物流依赖,得以正常运行。比如,疫情初期,团购平台兴盛优选就依托线下超市开展的社区团购,帮助居民解决了社区封闭时期的买菜卖肉问题。</p><p><br></p><p style="white-space: normal;text-align: center;"><div style="text-align:center"></div></p><p style="white-space: normal;text-align: center;"><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></strong><span style="color: rgb(136, 136, 136);font-size: 14px;">2021年8月12日,江苏镇江句容葡萄、黄桃等鲜果大量上市,种植户通过商超对接等多种方式对外销售。图|澎湃影像</span></p><p>&nbsp;</p><p>传统电商的停滞,也影响到了农村,社区团购下乡,是必然。</p><p>&nbsp;</p><p>当前,乡村有限的商品品类,已经无法完全满足农民们的需求。尤其是短视频大行其道的当下,城市与农村之间的信息鸿沟已逐渐消失,乡村居民的对于新鲜事物的消费欲望不低于城市居民。</p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">有了消费欲望,但消费环境受限制。</strong></span></strong>乡村的地理环境不同于城市,具有分散的特点,所以无法像城市一样进行点对点的传统物流投递。快递收发的难度,在一定程度上限制了乡村的购买行为,乡村消费者急需一种新的线上消费方式。</p><p>&nbsp;</p><p>而与城市相比,乡村地区具有天然的团购优势。乡村亲属关系广布、交往密切、信任度高,推广效率更高。</p><p>&nbsp;</p><p>此外,通讯网络的普及为乡村团购提供了技术支持,<strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">微信生态则为乡村团购提供了场域(微信社群)和工具(小程序)。</strong></span></strong>目前,每天有10.9亿人打开微信,4亿人使用小程序,兴盛优选超过99%的交易都是在微信小程序上完成的。</p><p><br></p><p>不过,乡村团购带给乡村的,不只是丰富的商品。</p><p>&nbsp;</p><section data-mpa-template="t" mpa-from-tpl="t" style="white-space: normal;max-width: 100%;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(0, 0, 0);text-align: start;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section mpa-from-tpl="t" style="max-width: 100%;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-id="92708" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-width="100%" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-width="100%" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 36px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong mpa-from-tpl="t" mpa-none-contnet="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">3</strong></span></p><section mpa-from-tpl="t" style="max-width: 100%;letter-spacing: 0.544px;min-height: 1em;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 20px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">老有所得,青有所用</strong></span></p><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></p></section></section></section><center style="max-width: 100%;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><hr style="max-width: 100%;line-height: 25.6px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></center></section></section></section></section></section><p style="white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br></p><p>现年71岁的李芬香,是湖南省邵阳市杨桥镇大石桥村的一位留守老人。</p><p>&nbsp;</p><p>2019年,她接过儿媳妇手中的店,正式成为村里第一个<strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">乡村团购</strong></span></strong>的店主。此后,她和乡亲们再也不用专门跑七八里去取快递,每天早上7点,她都会准时出现在村口,等一辆满载而来的货车。</p><p><br></p><p style="text-align: center;"><div style="text-align:center"></div></p><p style="text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">李芬香在送货。</span></p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">两年的时间里,微信群从最初的十几个人,增长到了现在的117人,她总感慨收获了很多,还要再坚持干至少5年。</strong></span></strong></p><p>&nbsp;</p><p>一开始,她认不全奇奇怪怪的微信名,现在她把117个“神奇百味”“快乐每一天”等网名背的滚瓜烂熟;</p><p><br></p><p>一开始,很多村民怀疑团购物品的真假,还有人问她是不是在搞传销,她耐心讲解,不满意就帮着退换货,现在,村民们相信科技,相信微信里能购物,认准了她的小店;</p><p>&nbsp;</p><p>一开始,她面对繁多的货物手忙脚乱,现在她上午整理货物,标记商品,下午开始送货服务,轻的用手拎,重的推小推车,有条不紊。</p><p>&nbsp;</p><p style="text-align: center;"><div style="text-align:center"></div></p><p style="text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">李芬香在送货路上。</span></p><p><br></p><p>除了满足村民们的物质需求,李芬香还带动老年人们积极“触网”,学习使用视频聊天等功能,丰富了闲暇时间。她就像一颗数字化的“种子”,自身积极拥抱数字经济,还带动更多老年人步入数字时代,避免成为“数字弃民”。</p><p><br></p><p style="text-align: center;"><div style="text-align:center"></div></p><p style="text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">李芬香在教村里老人使用手机。</span></p><p style="text-align: center;"><br></p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">基于微信生态的乡村团购,让老年人拥有更丰富的晚年生活,也为年轻人带来了更多选择。</strong></span></strong></p><p>&nbsp;</p><p>90后姑娘彭钰瑶也是湖南邵阳人,2019年9月,她离开长沙回到家乡创业,成为一名兴盛优选的店主。</p><p>&nbsp;</p><p>目前,她的门店服务范围几乎覆盖了全村,六、七十户人家都在她的微信群里下单买东西。一般每天都有三、四十单,多的时候会达到七、八十单。</p><p><br></p><p style="white-space: normal;text-align: center;"><div style="text-align:center"></div></p><p style="white-space: normal;text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">彭钰瑶在教村民下单。</span></p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">从前,村里的老人每5天就要走很远的路赶一次集,买很多东西屯着,不方便运输也不方便保存。</strong></span></strong>有了乡村团购后,他们当天下单,第二天就可以吃到集市上没有的水果,用上集市上买不到的电器。</p><p>&nbsp;</p><p>彭钰瑶所在的村庄,留守儿童比较多,他们的父母就会在兴盛优选定时买牛奶和文具,彭钰瑶会直接送到孩子们的手里。疫情期间,兴盛优选还会保证每一份商品都消毒、检测,并标记安全标志。</p><p style="text-align: center;"><br></p><p>除了满足购物需求,线上社群也在满足大家的情感需求。一个个微信群就像 “线上的村庄”,谁需要帮忙在微信群喊一声,马上就有应答,疫苗、补贴等村务也在群里得到更高效地传递,大家的关系更加紧密了。</p><p><br></p><p style="white-space: normal;text-align: center;"><div style="text-align:center"></div></p><p style="white-space: normal;text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">村里的微信群。</span></p><p>&nbsp;</p><p>做乡村团购的这两年,彭钰瑶也思考了很多,她热爱踏实、心安的乡村生活,想要为家乡做更多事情。她明白,<strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">现在的成就是借着时代的东风,借着大平台的优势而来,她要做的就是,不辜负这个时代。</strong></span></strong>她要积极号召志同道合的朋友,一起回家乡创业,为家乡的老人和小孩做一些实事,不仅满足物质需求,还要更关爱他们的精神世界。</p><p><br></p><p style="text-align: center;"><div style="text-align:center"></div></p><p style="text-align: center;"><span style="color: rgb(136, 136, 136);font-size: 14px;">彭钰瑶在送货时探望村里的老年人,帮他们跟家人视频通话。</span><br></p><p><br></p><section data-mpa-template="t" mpa-from-tpl="t" style="white-space: normal;max-width: 100%;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);color: rgb(0, 0, 0);text-align: start;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section mpa-from-tpl="t" style="max-width: 100%;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-id="92708" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-width="100%" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section data-width="100%" mpa-from-tpl="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 36px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong mpa-from-tpl="t" mpa-none-contnet="t" style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">4</strong></span></p><section mpa-from-tpl="t" style="max-width: 100%;letter-spacing: 0.544px;min-height: 1em;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;text-align: center;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section powered-by="xiumi.us" mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><section mpa-from-tpl="t" style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;font-size: 20px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">后记</strong></span></p><p style="max-width: 100%;min-height: 1em;letter-spacing: 0.544px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br style="max-width: 100%;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></p></section></section></section><center style="max-width: 100%;font-size: 16px;letter-spacing: 0.544px;widows: 1;font-family: -apple-system-font, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><hr style="max-width: 100%;line-height: 25.6px;box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"></center></section></section></section></section></section><p style="white-space: normal;max-width: 100%;min-height: 1em;font-family: -apple-system, BlinkMacSystemFont, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><br></p><p>李芬香、彭钰瑶的乡村创业,是科技解决基层就业问题的一个样板,可以预见,在未来,随着乡村数字化的推进,<strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">更多诞生于城市中的职业会在乡村出现,</strong></span></strong>这也为那些弱势群体的家庭拥有更好的生活,带去希望。</p><p>&nbsp;</p><p>这些独立个体的奋斗,正是乡村振兴中不可或缺的一环。我们也期待,全社会可以共同关注乡村数字化的进程,让技术照进乡村,为乡村振兴提供更大的动力。</p><p>&nbsp;</p><p>回到最初的问题,中国的农村需要什么样的互联网和互联网经济,<strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">乡村团购</strong></span></strong>或许是其中一个答案。</p><p>&nbsp;</p><p><strong style="max-width: 100%;letter-spacing: 0.544px;background-color: rgb(255, 255, 255);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><span style="max-width: 100%;color: rgb(217, 33, 66);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;"><strong style="max-width: 100%;letter-spacing: 0.544px;color: rgb(192, 0, 0);font-family: -apple-system, system-ui, &quot;Helvetica Neue&quot;, &quot;PingFang SC&quot;, &quot;Hiragino Sans GB&quot;, &quot;Microsoft YaHei UI&quot;, &quot;Microsoft YaHei&quot;, Arial, sans-serif;white-space: pre-wrap;caret-color: rgb(192, 0, 0);box-sizing: border-box !important;word-wrap: break-word !important;overflow-wrap: break-word !important;">不分老幼和男女,缩小城乡之间的数字鸿沟,注重每个个体发展——这样的互联网经济,就是乡村需要的。</strong></span></strong></p><p>&nbsp;</p><p><span style="font-size: 14px;color: rgb(136, 136, 136);">来源:</span><span style="color: rgb(136, 136, 136); font-size: 14px;">瞭望智库</span></p>
               

予安 发表于 2021-8-23 21:01:34

城市套路深,我要回农村,回农村种地

小赵 发表于 2021-8-23 20:41:01

快递要能送到农村家门口就好了

桂哥 发表于 2021-8-23 20:50:36

搞不好就被骗了

Asunset丶So 发表于 2021-8-23 21:40:09

哈哈(ω)hiahiahia。

幸福月 发表于 2021-8-24 04:34:35

现在农村老年人的网购力度也很大,怎样既能方便老年人,又能有效保障老年人的财产安全也是个问题。

你是我的唯一# 发表于 2021-8-24 06:40:44

其实农村挺好的啊,空气清新,还可以吃到纯天然无添加蔬菜,也是一件幸福的事

小爱同学 发表于 2021-8-24 07:22:23

还是农村好啊

人生若如初恋 发表于 2021-8-24 07:56:48

不错哦

Too 发表于 2021-8-24 09:11:18

助力乡村振兴
页: [1] 2
查看完整版本: 中国农村老年人众多,需要怎样的互联网经济?