沿河乡：田间接力、直播赋能、消费帮扶，三路并进拓宽农产品出村路
<p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">初秋时节，沿河乡文丰村辣椒种植基地里，一行行辣椒植株挂满青红相间的果实，空气中弥漫着淡淡的椒香。连日来，沿河乡乡村两级干部深入田间地头，驻村工作队员主动对接消费帮扶，村党支部书记试水网络直播</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">——三条助农增收路径同步铺开，让山里的农产品出得了村、进得了城、卖得上价。</span></span></p><p></p><section data-role="title" data-tools="135编辑器" data-id="174768"><section style="margin: 10px auto;display: flex;justify-content: center;"><section style="display: flex;flex-direction: column;"><section style="display: flex;justify-content: flex-end;z-index: 3;"><section style="display: flex;margin-right: 20px;margin-bottom: -3px;"><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section></section></section><section style="background-color: #fff5cf;border-radius: 25px;box-sizing:border-box;"><section style="background-color: #ffffff;border: 1px solid #94ce4f;border-radius: 25px;padding: 6px 15px;box-sizing:border-box;transform: translateY(-4px);-webkit-transform: translateY(-4px);-moz-transform: translateY(-4px);-o-transform: translateY(-4px);"><section style="font-size: 16px;color: #2b2626;text-align: center;"><span leaf=""><span textstyle="" style="font-size: 24px;">田间接力：干部帮运解农忧</span></span></section></section></section></section></section></section><p></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">8</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">月</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">22</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">日清晨，文丰村辣椒种植基地已是一派繁忙景象。支部书记刘伟挽起袖子，和几名乡村干部一起将刚采摘的辣椒装筐、搬运、装车。汗水顺着额头滑落，浸湿了衣背，但没有人停下来歇一歇。“今天要把采摘的辣椒都分拣好，时间紧，多一个人就多一份力。”刘伟抹了一把汗，手脚麻利地将最后一筐辣椒搬上农用车。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">文丰村今年辣椒种植面积达</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">400</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">余亩，进入采收旺季后，部分农户因劳动力不足、运输不便，眼看着辣椒熟透却难以及时采收。乡党委了解情况后，迅速组织乡村两级干部成立“助农采收服务队”，利用工作间隙分批下沉到田间，帮助农户完成采摘、分拣、搬运和装车全流程作业。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">“要不是干部们来帮忙，我这几亩辣椒真不知道要拖到什么时候。”雷叔叔站在地头，看着自家辣椒一筐筐装上车，脸上露出了笑容。他算了一笔账：今年辣椒长势好，第一批就采收了</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">200</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">多斤，按当前市场收购价每斤</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">1.4</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">元计算，仅一次就能收获近</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">300</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">元。截至目前，助农采收服务队已累计出动干部</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">10</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">余人次，帮助农户采收运输辣椒</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">4000</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">余斤，直接带动农户增收</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">5600</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">余元。</span></span></p><p></p><section><section style="text-align:center;" nodeleaf=""></section></section><section data-role="title" data-tools="135编辑器" data-id="174768"><section style="margin: 10px auto;display: flex;justify-content: center;"><section style="display: flex;flex-direction: column;"><section style="display: flex;justify-content: flex-end;z-index: 3;"><section style="display: flex;margin-right: 20px;margin-bottom: -3px;"><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section></section></section><section style="background-color: #fff5cf;border-radius: 25px;box-sizing:border-box;"><section style="background-color: #ffffff;border: 1px solid #94ce4f;border-radius: 25px;padding: 6px 15px;box-sizing:border-box;transform: translateY(-4px);-webkit-transform: translateY(-4px);-moz-transform: translateY(-4px);-o-transform: translateY(-4px);"><section style="font-size: 16px;color: #2b2626;text-align: center;"><span leaf=""><span textstyle="" style="font-size: 20px;">以购代帮：消费帮扶连产销</span></span></section></section></section></section></section></section><p></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">“老乡，这土鸡蛋我全要了，一共多少？”近日，沿河乡北坡村驻村工作队队长张帆走进脱贫户王叔叔家中，一边清点鸡蛋数量，一边掏出手机扫码付款。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">这样的场景，在沿河乡各驻村工作队中已成常态。今年入秋以来，各驻村工作队将消费帮扶作为巩固拓展脱贫攻坚成果的重要抓手，主动对接派出单位、动员社会力量，采取</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">“以购代帮”“以买代捐”等方式，帮助农户销售土鸡、土鸡蛋、腊肉、干菜等农特产品。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">“我们单位食堂每周固定采购一批，已形成了稳定的销售渠道。”沿河乡北坡村驻村工作队队长介绍，工作队还建立了“农户供货清单”和“需求采购台账”，一头摸准农户手中有什么、有多少，一头对接市场需要什么、要多少，实现供需精准匹配。</span></span></p><p style="text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">消费帮扶不仅解决了农产品</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">“卖难”问题，更让农户看到了市场价值，增强了发展产业的信心。脱贫户王叔叔养了</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">30</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">多只土鸡，过去担心卖不出去，不敢扩大规模。如今有了驻村工作队的包销承诺，他计划明年把养殖规模扩大到</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">80</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">只。“干部们帮我们卖，我们养着就放心。”王德福说。据统计，今年以来沿河乡各驻村工作队累计开展消费帮扶活动</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">15</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">场次，帮助农户销售农特产品价值</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">1.6</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">万余元，惠及农户</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">90</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">余户。</span></span></p><p></p><section><section style="text-align:center;" nodeleaf=""></section></section><p></p><p style="text-indent:43px;"><span leaf=""><br/></span></p><p></p><section data-role="title" data-tools="135编辑器" data-id="174768"><section style="margin: 10px auto;display: flex;justify-content: center;"><section style="display: flex;flex-direction: column;"><section style="display: flex;justify-content: flex-end;z-index: 3;"><section style="display: flex;margin-right: 20px;margin-bottom: -3px;"><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section><section style="width: 12px; height: 12px; background-image: linear-gradient(rgb(255, 231, 177), rgb(255, 191, 114)); background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; clip-path: polygon(0px 50%, 100% 0px, 100% 100%); box-sizing: border-box;" data-ignore-width="" data-ignore-dm="text-bg-gradient"><span leaf=""><br/></span></section></section></section><section style="background-color: #fff5cf;border-radius: 25px;box-sizing:border-box;"><section style="background-color: #ffffff;border: 1px solid #94ce4f;border-radius: 25px;padding: 6px 15px;box-sizing:border-box;transform: translateY(-4px);-webkit-transform: translateY(-4px);-moz-transform: translateY(-4px);-o-transform: translateY(-4px);"><section style="font-size: 16px;color: #2b2626;text-align: center;"><span leaf=""><span textstyle="" style="font-size: 20px;">支书出镜：直播带货拓新路</span></span></section></section></section></section></section></section><p></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">“各位网友好，我是联坪村党支部书记游云飞。今天给大家推荐的是我们村农户自家种植的干豇豆，纯天然晾晒，没有任何添加剂……”</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">8</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">月</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">19</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">日晚，游云飞第一次坐在手机镜头前，略显紧张却格外认真地向网友介绍村里的农产品。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">这是联坪村首次尝试网络直播助农。此前，游云飞参加了县里组织的农村电商培训，回来后便着手筹备。她利用晚上休息时间，在村委会搭起简易直播间，将农户家中滞销的干豇豆、干辣椒、土蜂蜜等农产品一一搬上镜头。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">首场直播持续一个半小时，观看人数突破</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">300</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">人次，现场下单</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">23</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">笔，销售额</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">1600</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">余元。虽然金额不算大，但对游云飞和村民们来说，这是一次意义非凡的突破。“以前只知道埋头种地，没想到手机也能变成‘新农具’，直播也能成为‘新农活’。”游云飞感慨道。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">直播结束后，游云飞没有停下脚步。她挨家挨户走访，统计农户家中可上架销售的农产品种类和数量，同时学习直播话术、产品包装和物流发货流程。她计划每天下午固定开展一场直播，逐步培育联坪村农产品的线上品牌。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">“村支书出镜带货，既是销售方式的创新，更是基层干部服务意识的体现。”沿河乡党委书记表示，乡里将总结联坪村的经验做法，在有条件的村逐步推广，同时加大电商技能培训力度，培育更多本土直播人才，让手机成为农民增收的“新工具”，让直播成为乡村振兴的“新引擎”。</span></span></p><p style="text-indent:43px;text-autospace:ideograph-numeric;line-height:39px;"><span leaf=""><span textstyle="" style="font-size: 18px;">从田间地头的干部身影，到以购代帮的务实举措，再到村支书镜头前的倾情推介，沿河乡正以多元路径打通农产品出村</span></span><span leaf=""><span textstyle="" style="font-size: 18px;">“最后一公里”。一条条助农增收的路，正在大山深处越走越宽。</span></span></p><p style="text-indent: 43px;line-height: 39px;text-align: right;"><span leaf=""><span textstyle="" style="font-size: 18px;">通讯员：平怀磊</span></span></p><p style="text-indent: 43px;line-height: 39px;text-align: right;"><span leaf=""><span textstyle="" style="font-size: 18px;">孙方涛</span></span></p><p><br/></p><link rel="stylesheet" href="//bbs.cktcw.cn/source/plugin/wcn_editor/public/wcn_editor_fit.css?v134_nw9" id="wcn_editor_css"/>
页:
[1]